Digital Marketing

at Private
Published February 28, 2021
Location Eunos / Geylang / Paya Lebar, Singapore
Category Sales and Marketing  
Job Type Full-time  

Description

Digital Marketing location Eunos / Geylang / Paya Lebar, East. Job Type Full-Time.

Job requirement degree in Marketing or business-related fields with at least 3 years of relevant experience. In-depth knowledge of both traditional and digital marketing techniques/concepts. Possesses ability to prioritize and manage projects within pipeline. Experience in conceptualizing, and implementing successful online and content-based campaigns. Keen sense of market trends and customer behavior.

Job scope the incumbent will be responsible for leading the Marketing portfolio through driving the development and execution of the organization’s marketing plans, strategies, and activities to achieve overall objectives.

This includes conceptualizing, managing, and executing high-impact/creative marketing plans (including Public Relations (PR) and media plans) and campaigns across both digital and tradition channels to enhance brand image, increase brand awareness, and grow/retain the customer base. Planning and executing promotional campaigns to increase customer traffic, sales and profits.

Collaborating and partnering with internal stakeholders to understand business needs for effective planning and execution of all marketing-related activities. Managing the production and distribution of marketing/communication collaterals via liaison with relevant stakeholders (i.e. operations staff, designer, printers, vendors etc.) in line with marketing objectives. Fostering partnerships with external stakeholders to drive marketing initiatives.

Managing, creating, and updating content and design of websites and social media pages when necessary. Leading the development and drawing up of the organization’s annual marketing plan (including budgeting) with the Management and internal stakeholders.

Analysing the performance of marketing activities; including reporting and recommendations for improvement and optimization. Identifying market trends and insights in line with existing/potential customer base and brand positioning. Any other duties as assigned by reporting officer. Singaporeans only.