About Our Watch

Our Watch is a national leader in primary prevention of violence against women and their children. Our vision is an Australia where women and their children live free from all forms of violence. We work to embed gender equality and prevent violence where Australians live, learn, work, and socialise. The Our Watch Institute was developed to partner with workplaces to end violence against women. It offers personalised support for businesses to drive meaningful change in the workplace and community. We encourage applicants to visit our websites and learn about the essential actions needed to prevent violence against women. https://www.ourwatch.org.au/ and https://www.ourwatchinstitute.org.au/.

About the role

Hybrid and remote working arrangements available.
0.6FTE (flexible working options available).
Fixed term to June 2027 (with potential for renewal).
$102,303 – $107,362 (FTE salary) + 12% super + 17.5% annual leave loading.
As the Senior Marketing Advisor, Our Watch Institute, you will work within the Marketing and Communications Directorate and lead high-impact B2B marketing strategies for the Our Watch Institute. Your work will increase awareness of the Institute and position it as a leader and trusted partner for gender equality solutions in the workplace.

You will drive end-to-end marketing campaigns, manage digital channels (including LinkedIn, webinars, and email marketing), and lead content strategies that resonate with key decision-makers in diverse sectors. Your expertise in lead generation, campaign optimisation, and strategic marketing will be pivotal in expanding the Our Watch Institute’s influence and impact.

Key Responsibilities

Strategy and campaign management: Develop and execute multi-channel B2B marketing campaigns that drive engagement, awareness, and lead generation.
Digital marketing and content creation: Manage digital platforms, including LinkedIn, email marketing, and industry partnerships, creating compelling, data-driven content.
Market research and analytics: Conduct market analysis to inform campaign strategies, track performance metrics, and optimise marketing initiatives.
Brand positioning and storytelling: Enhance the Our Watch Institute’s brand visibility through effective storytelling and strategic content distribution.
Project leadership and collaboration: Work cross-functionally with design, policy, and communication teams to deliver impactful projects on time and within budget.

About you

You are an experienced B2B marketing professional with a track record of delivering successful multi-channel campaigns. You thrive in dynamic environments, balancing strategic planning with hands-on execution. Your understanding of digital marketing, lead generation, and audience engagement is matched only by your passion for driving social change. Essential experience:

Proven expertise in leading B2B marketing campaigns from concept to execution.
Experience with multi-channel strategies, including LinkedIn, webinars, industry partnerships, and permission-based email marketing.
Strong skills in data analysis, CRM management, and marketing automation tools.
Ability to translate complex ideas into engaging content for diverse audiences.
Demonstrated experience in collaborating with cross-functional teams to achieve marketing goals.
Why work for us

At Our Watch, we are committed to supporting our team with award-winning flexibility and innovative benefits, receiving the following awards:

Excellence Award as an Employer of Choice in the Not-for-Profit Sector.
Recognised at the 2023 Australian HR Awards for the Best Workplace Flexibility Program.
Inclusive Employer by Diversity Council Australia.
A few of our unique award-winning benefits include:

Commitment to work life balance for staff, including flexible hours/ways of working and 5 additional personal leave days per year.
12 weeks paid parental leave for all new parents.
Innovative leave policies, such as floating public holiday leave, cultural leave.
Cultural remuneration package for Aboriginal and Torres Strait Islander staff.
For the full list of our award-winning employee benefits, please view the ‘Work with us’ page on our website https://www.ourwatch.org.au/about-us/work-with-us/

How to apply

To apply, please click on the apply now button and upload your current resume and cover letter for consideration. Providing a direct response to the key selection criteria is optional, however please ensure you demonstrate in your written application that your capabilities fulfill the requirements of this position.

Hybrid, remote and work from home options considered within Australia. To view the position description, please copy and paste this URL into a new web browser: https://www.dropbox.com/scl/fi/donuql4y6ikkzyfk4ltz8/PD-Senior-Marketing-Advisor-Our-Watch-Institute.pdf?rlkey=dzcroe2qnlc4vdjz3ejb4qcet&st=2ph2bi31&dl=0

Our Watch is committed to diversity. We value people of all cultures, languages, capacities, sexual orientations, gender identities and we strongly encourage applications from Aboriginal and Torres Strait Islander people. Our Watch is proud to offer Aboriginal & Torres Strait Islander staff an additional remuneration package in recognition of the cultural knowledge they carry and ongoing impacts of colonisation.

We are passionate about providing a barrier-free recruitment process, if you require modifications during the application process to meet your access needs, please contact us.

Applications close Wednesday 2 July 5:00pm; however applications will be assessed as received.